NYLP: Welcome to the New York Launch Pod, a podcast highlighting new start-ups, businesses, and openings in the New York City area. I’m Hal Coopersmith, and in this episode, we’re going to be talking about sneakers, and stepping onto Launch Pod, we have Ryan Babenzien. He’s the founder of Greats. Welcome to the podcast, Ryan. […]
Monthly Archives: March 2016
Ryan Babenzien, Founder of Greats, steps on to the New York Launch Pod to discuss his Brooklyn based sneaker company.
Greats is vertically integrated so that the company manufactures and sells directly to consumers. Without relying on retailers, Greats is able to sell at a lower price than “legacy brands” and cut traditional twelve month development cycles in half, all while making a premium product.